It was paired to the optional 4-speed manual transmission with Hurst Competition Shifter. Under the hood was the 442’s 350 HP/440 lb-ft Rocket 400 V-8 engine topped with a 4-barrel carburetor. That would include time for the days of February 28 to March 3, when it would be on display in Chicago. The convertible was built the previous fall at GM’s Lansing, Michigan, factory during the first week of October 1967 with plans to have it hit the 1968 auto show circuit. It was just the ticket to show the brand could keep up with the cool kids in delivering over-the-top performance offerings. Under a massive banner reading “OLDS IS YOUNG,” the wild drop top was presented on a raised and spinning turntable for all to see and lust after. To that end, it sported its “youngsmobiles” from its campaign at the auto show with a custom 4-4-2 convertible leading the charge of connecting with youthful lead-foot enthusiasts. Rumbling muscle was in the air that year, and the brand was making sure to shake off any dusty perception that its products were anything but hip, hot and hard to ignore. ![]() In 1968, there was no shortage of these over-the-top creations with one such motoring marvel being Oldsmobile’s custom 4-4-2. One of the major draws has always been the glitz and glam of the numerous show cars, concepts and fabulous wheeled wonders making their debut or a snazzy appearance. For more than 100 years, crowds have flocked to the Windy City to take in the sights, sounds and splendor of the world-famous Chicago Auto Show.
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